Touch Medical Communications appoints Christine Day as Managing Director

Posted in News on 3 August 2020

Touch Medical Communications, a part of Touch Medical Media, is pleased to announce Christine Day as Managing Director. Based in the UK, Christine will lead and oversee the development of TMC global programming. She brings a wealth of knowledge and experience to the Touch organisation.

Christine noted:

“It is a really exciting time to join Touch Medical Communications (TMC). We all know the significant role digital education and communication plays for HCPs in today’s world. The pharmaceutical industry is relying increasingly on digital partners like Touch for their communication needs, and this has never been more apparent than during the current COVID-19 crisis. At TMC we provide a crucial link for our industry sponsors to communicate their science directly with HCPs via our unique TOUCH platforms and expert led programming. Ultimately leading to the implementation of evidence based changes in clinical practice thereby improving patient outcomes.”

Christine’s background is in medical communications within the pharmaceutical industry, focusing on oncology and haematology. She started her career within Pfizer Global Oncology and has held various senior roles at TBWA/Adelphi (Omnicom), prIME Oncology, and Medscape (WebMD Global), notably in client services and business development. She is originally from the United States but has lived abroad in Paris, France and more recently in the United Kingdom where TMC is headquartered.

Chief Operating Officer, David Noble commented:

‘We are delighted to welcome Christine to TMC, her wealth of experience fully complements our approach to delivering education for HCPs. Christine is the latest in a raft of new joiners as we continue to expand our capabilities and range of supporting pharmaceutical companies. We wish Christine every success at TMC and look forward to working with her as we continue to build the team.’

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